Mission 770 Loudspeakers 
includes stands
 
The Mission 770 represents one of the most iconic models in the long history of Mission loudspeakers. A model that embodied the Mission pioneering research through the late 70s and 80s, with a bloodline dating back to 1977. The original Mission 770 debuted in 1978. It quickly became Mission’s best-selling speaker, and gravitated naturally into MK2 and MK3 alterations with improvements to sensitivity and power handling. After that, the design eventually migrated to Freedom and other variations, but none of them made the sales impact or notoriety that the original 770 received.
 
The new 770 heralds the return of UK-based manufacturing for the Mission brand, where a 25,000 square foot, purpose-built facility, in Huntingdon, Cambridgeshire – the home of British Hi-Fi.
 
The Mission 770 has always been manufactured according to the Mission principles of quality and value for money. New Mission 770 further exemplifies these two edicts; balancing fine craftsmanship, natural sound quality, and affordability inside a beautifully proportioned loudspeaker that has been bought in its millions right across the globe through its various incarnations.
 
The original 770 was well known for its warm, rich and natural sounding character and the new Mission 770 retains that standing but imbues it with an open, detailed performance that will entice you to explore your whole music collection, once more.
 
Emphasis on Design
The emphasis for the design of the new Mission 770 is, indeed, that combination of polypropylene cone and resonance controlled cabinet. Accordingly, Mission has developed a new polypropylene driver, mimicking the extended response and low colouration of the original, while upgrading the motor system to take account of modern power handling and dynamic requirements. Naturally, like the original, the driver is built onto an 8-inch die-cast chassis with larger rear ‘windows’ to reduce early reflections back through the cone. Special care has been taken to marry a low-density nitrile surround to the cone to match its impedance and reduce reflections from the cone edge.
The original 770 was well known for its warm, rich and natural sounding character and the new Mission 770 retains that standing but imbues it with an open, detailed performance that will entice you to explore your whole music collection, once more.
 
Classically Modern
A two-way vented design loudspeakers in the classic Mission tradition – beautifully hand veneered with an inset front baffle and traditional cloth grille.
Bang up to date – utilising a mixture of traditional and advanced technology, for optimum performance whilst staying true to the legacy.
 
Drivers Anew
Mission’s woven Kevlar® cone is mounted on a rigid die-cast chassis, this combination delivers a rich, controlled bass output with superb dynamic performance.
The new polypropylene cone has been treated to make it stiffer than the original, yielding a very tight and fast bass that enables you to hear exactly how bass instruments are being played.
Woven textile soft dome treble unit – true to form, with a high flux ferrite magnet, engineered for smooth, detailed HF extension.
 
Endless Development
The highly researched crossover – 1000s of hours of listening tests perfect the coherent, seamless musical output that is both thrilling and natural in its rendition of any source material.
IAG’s Director of Acoustic Design, Peter Comeau, has worked tirelessly to ensure a seamless integration between the drive units, so the speaker behaves as one music-making system.
 
A Genuine Classic
The Mission 770 portrays the timeless design of a stunning loudspeaker cabinet with an authentic legacy.
 
A Stand Up Design
The Mission 770 stand is custom designed in conjunction with Mission’s Director of Acoustic Design, Peter Comeau. Every aspect is considered to create the perfect presentation of the 770 speaker. Hand made in the England, with robust British steel, the 770 stand reinforces the no-compromise approach in the ‘Made in UK’ theme for the return of the Mission 770.